At Optura Solutions Ltd (“Optura”, “we”, “us”, or “our”), we value the privacy and trust of our users. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website or submit information through our online forms.

By using our website and providing your information, you agree to the practices described in this Privacy Policy.
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1. Scope of This Privacy Policy

This Privacy Policy applies to all users of our website, including visitors who submit inquiries, sign up for our mailing list, or otherwise interact with Optura through online forms. It does not apply to third-party websites or services linked from our site.

2. Information
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a. Information You Provide to Us
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When you submit a form on our website, we may collect the following personal information:

    • Name
    • Email address
    • Phone number
    • Business name

If you subscribe to our mailing list to receive updates about our upcoming product release, we collect:

    • Email address
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You are not required to provide personal information to browse our website, but certain features may not be available without it.

b. Information We Collect Automatically (Cookies)
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We use cookies and similar technologies to improve your experience and understand how our website is used. The information collected through cookies may include:
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    • IP address
    • Browser type and version
    • Pages visited on our website
    • Date and time of visits

Cookies are small text files stored on your device. You can manage or disable cookies through your browser settings at any time. Please note that disabling cookies may impact the functionality of our website.

3. How We Use Your Information

We use the personal information we collect for the following purposes:
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    • To respond to inquiries and requests submitted through our website

    • To communicate with you regarding your inquiry
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    • To send updates, announcements, and promotional information related to our upcoming product release (for mailing list subscribers
only)
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    • To improve website functionality, performance, and user experience
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    • To analyse website traffic and usage patterns
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We do not use your personal information for purposes beyond those described in this Privacy Policy.

4. Legal Basis for Processing (UK & EU Users)
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Where applicable, we process personal data based on one or more of the following legal grounds:

    • Your consent (e.g., subscribing to our mailing list)
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    • Performance of a legitimate business purpose (e.g., responding to inquiries)
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    • Compliance with legal obligations
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    • You may withdraw your consent at any time, as described below.
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5. How We Share Your Information
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We do not sell, rent, or trade your personal information.
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We may share your information only in the following circumstances:
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    • With trusted third-party service providers used for mailing list management or website analytics, who are bound by confidentiality
obligations.
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    • If required by law, regulation, or legal process.
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    • In the event of a merger, acquisition, or sale of
company assets, where personal data may be transferred as part of that transaction.

6. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy or to comply with legal requirements:
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‍Contact form data: Retained until your inquiry is resolved or deletion is requested
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‍Mailing list data: Retained until you unsubscribe or request removal
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‍Cookie data: Retained for up to 12 months or until you clear your browser cookies
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You may request deletion of your data at any time by contacting us.
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7. Your Rights and Choices
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You have the right to:
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    • Request access to the personal data we hold
about you
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    • Request correction or deletion of your personal
data
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    • Withdraw consent for marketing
communications
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    • Unsubscribe from our mailing list at any time
using the link in our emails
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    • Disable cookies via your browser settings
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To exercise your rights, please contact us using the details below.
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8. Third-Party Links
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Our website may contain links to third-party websites or services. We are not responsible for the privacy practices, content, or security of those third parties. We encourage you to review their privacy policies before providing any personal information.
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9. Data Security
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We take reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, misuse, or disclosure.
However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
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10. Changes to This Privacy Policy
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We may update this Privacy Policy from time to time to reflect changes to our practices or legal requirements. Any updates will be posted on this page with a revised “Last updated” date. Continued use of our website after changes are posted constitutes acceptance of the updated policy.

11. Contact Us
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If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact us at:
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‍Email: Innovate@optura.uk
Company: Optura Solutions Ltd